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Keeping you up to date on the latest news, trends and technology.

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Music Venue Management: Moving Past Spreadsheets to Track Concert Budgets

January 18, 2022

After industry professionals took the time to figure out how to hold live shows and generate revenue safely in 2021, the new year holds a great deal of promise for a more normal landscape of…

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A Booking Agency Platform Built for Live Music

January 5, 2022

The modern booking agent is expected to know their way around technology. Some of the top skills required for booking agents include proficiency in email communication and design, virtual client engagement, maintaining the company website,…

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What You Need to Know About Music Venue Profitability

December 23, 2021

After the year and a half we’ve had, it’s a relief to be able to host live music events again. Throughout the COVID-19 pandemic, venue owners across the country were under immense pressure to stay…

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What Is a Venue Promoter Agreement and Why You Need One

December 15, 2021

At least 16 percent of American adults bought tickets for a live event last year. This statistic is a breath of fresh air for promoters after a lackluster season dominated by the Covid-19 pandemic. The…


How to Determine What Ticket Price Would Maximize Revenue

December 9, 2021

If venues want to maximize revenue—and they need to more than ever post-COVID—they need a more precise way to budget and see their costs in real-time. Figuring out what ticket price would maximize revenue for…

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Prism Launches Much Anticipated Agency Platform

December 6, 2021

Prism, the leader in live music management software, has launched its highly anticipated agency platform.  Utilizing a recent $8M Series A fund, Prism adds agency support to its management platform offerings.   The Agency platform takes…

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Concert Marketing Guide – The Short Version

December 2, 2021

Good concert marketing requires creativity and a plan. The marketing plan is essential, as it lays out the strategy you and your team will use to ensure you have a successful event and sell tickets.…

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9 Benefits of Artist Booking Agency Software

November 24, 2021

Considering that breaking an artist into a major market can cost $2 million, managing artist bookings requires finesse, attention to detail and a high degree of organization. It involves a lot of site visits and…

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How to Find the Best Artist Booking Platform for Live Music

November 17, 2021

After being cooped up inside for a year and a half, people just want to get out and do something. Many people are turning toward live music events even when money is tight. As a…

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8 Tips on Building a Concert Budget Template to Guide the Settlement

November 8, 2021

As the live music industry comes back to life, we need to ensure that every dollar we spend on putting on grand events is used effectively. Likely due to COVID impact, 66% of event organizers…

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