Prism Blog - Venue Insights

Keeping you up to date on the latest news, trends and technology.

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What You Need to Know About Music Venue Profitability

December 23, 2021

After the year and a half we’ve had, it’s a relief to be able to host live music events again. Throughout the COVID-19 pandemic, venue owners across the country were under immense pressure to stay…

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What Is a Venue Promoter Agreement and Why You Need One

December 15, 2021

At least 16 percent of American adults bought tickets for a live event last year. This statistic is a breath of fresh air for promoters after a lackluster season dominated by the Covid-19 pandemic. The…


How to Determine What Ticket Price Would Maximize Revenue

December 9, 2021

If venues want to maximize revenue—and they need to more than ever post-COVID—they need a more precise way to budget and see their costs in real-time. Figuring out what ticket price would maximize revenue for…

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Concert Marketing Guide – The Short Version

December 2, 2021

Good concert marketing requires creativity and a plan. The marketing plan is essential, as it lays out the strategy you and your team will use to ensure you have a successful event and sell tickets.…

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8 Tips on Building a Concert Budget Template to Guide the Settlement

November 8, 2021

As the live music industry comes back to life, we need to ensure that every dollar we spend on putting on grand events is used effectively. Likely due to COVID impact, 66% of event organizers…

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Concert Venue Settlement Best Practices

October 21, 2021

At the end of a fantastic show, everyone just wants to get paid and go home. Settling a show the right way guarantees that the event ends on a high note. And if you know…

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Venue Management Software: Why You Need It NOW

September 30, 2021

Hey, you. Yeah, you, the venue manager with the desk covered in sticky notes and the Excel spreadsheet pulled up on your computer. The one who has to switch from system to system to get…

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6 Tips to Build a Solid Business Plan for Your Live Music Venue

September 15, 2021

For many, opening and managing a venue is a dream come true. However, as with every creative endeavor, it requires as much rational planning as passion. The most important part is building a business plan…

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How to Promote a Concert by Leveraging a Software Tool?

September 2, 2021

How to Promote a Concert: What’s Involved? Wondering how to promote a concert to get more people in the door? There’s a lot that goes into concert promotion.It involves booking talent, securing venues, and marketing…

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Signs You Need a Venue Management System

August 5, 2021

How can a Venue Management System help Venue Managers? It’s no secret that managing a venue means handling dozens of tasks every day. Therefore, a venue manager’s role is difficult to describe in just a…

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