Prism Blog

Welcome to the Prism Blog, your go-to source for insights and trends in the music industry. Dive into expert advice on using our artist management software and stay ahead of the curve with tips on maximizing your live music management software experience.

Matt Beringer

Pabst Theater Group
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Come and Take It Productions
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MOKB Presents
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Dayton Rising: Interview with Victoria Theatre Association’s Ty Sutton

Ty Sutton is the President and CEO of the Victoria Theatre Association, a nonprofit based in Dayton, OH that owns and operates multiple performing arts venues, ranging from a 199-seat black box theater to a…

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How To Ensure You Are Booking Music Acts That Aren’t Problematic

It’s a story heard time and time again: A prominent venue was set to host a performer or festival, but showgoers quickly voiced their objections to the artist or event’s social stances. In response, the…

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Promoting Your Next Event On Snapchat

Technology and the rise of algorithms continues to change how we interact on social media. The digitization of the marketing, pr, and advertising sector has made competition on these platforms increasingly tough. Organic reach on…

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Top 5 Venues in Brooklyn That Offer More Than Just Live Music

Music venues are a sanctuary space that most of us find comfort and a sense a home at when visiting them. Whether it be an intimate gig or a large arena, there’s a space out…

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Concert Safety Tips: Keeping Your Event Venue Safe & Secure

Bright lights, artists coming to life onstage, energized crowds singing along to every word — a lot goes into the experience of a memorable show. A lot, however, can also go wrong at these shows.…

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Addiction Resources for the Nightlife Industry

It’s no secret that the performing arts is one of the most (if not the most) at-risk industries for addiction considering the close proximity and constancy of drugs and alcohol, which have been glamorized for…

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Pre-Show: How To Engage With The Audience At Your Venue

We’ve all been there. We’re so excited to see the artist playing that we arrive to the venue early. Like pre-opening act, merch table just got set up early.  Depending on the size of the…

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How To Promote Your Tour through Twitter

As users shy away from using Facebook in their daily lives, more and more bands, venues, and promoters have fled to Twitter in order to help promote their shows and tours. It might seem weird…

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From Cornfields to Downtown: John Ugolini Tells the Story of Kickstand Productions

John Ugolini launched his company, Kickstand Productions, after graduating from Northern Illinois University in 2004. He learned the ropes booking rooms in secondary markets in central Illinois before moving into Chicago about a decade ago.…

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How to Play Music on Your Venue’s PA (Without Getting Sued)

Try to picture complete silence between the opener and headliner at your venue. Difficult, right? It’s not just crowd clatter that contributes to that between-set buzz—your venue likely plays recorded music over the PA as…

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