Youg people reviewing a concert promoter business plan

Tips for Creating the Essential Concert Promoter Business Plan

Despite being one of the most important things you will do, many concert promoters still wonder if they need a business plan. Although it’s tempting to be in the mindset that “this is the goal, now reach it by whatever means,” a more detailed plan that prepares you for the best and worst while organizing…

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Unlock the Power of Data Insights with Enhanced Data Tracking from Prism

At Prism, we understand the importance of data insights in driving success in the live music and events industry. That’s why we’re proud to announce the launch of Enhanced Data Tracking. Get ready to raise the bar! With this premium feature, you can add a layer of math to anything inside of Prism and gain…

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Prism Launches a Bulk Email Feature for Booking Agencies: Mail Merge

Here at Prism we pride ourselves on listening to our customers and consistently pumping out technology to unlock incredible efficiencies for the teams around the country making live music happen. That’s why we’re really excited to share Mail Merge. It’s a tool that will save you countless hours on repetitive emails, follow ups and communication…

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guitarist on a live concert stage

How to Capitalize on the Rise of Co-Promotion in Live Music

Collaboration has always been a fundamental part of the music business, yet now it’s more important than ever. With shifting market dynamics and a rush of enthusiasm for live music post-Covid, co-promotion events are a staple of the new normal. Even for the independent operator used to handling all ends of the music management business,…

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