Unlock the Power of Data Insights with Enhanced Data Tracking from Prism
At Prism, we understand the importance of data insights in driving success in the live music and events industry. That’s why we’re proud to announce the launch of Enhanced Data Tracking.
Get ready to raise the bar! With this premium feature, you can add a layer of math to anything inside of Prism and gain valuable insights that will make your organization smarter and more profitable. Track average bar and merch sales per person, calculate net bar after costs, and run financial reports on your most profitable musical genres with ease. This data will not only help you estimate financials more accurately, but it will also inform your decisions on which acts to book and which partners to do business with.
But that’s not all! Enhanced Data Tracking can also give you more tactical insights to help you day-to-day, such as the number of tickets left to sell to reach your break-even point. The possibilities with Enhanced Data Tracking are virtually endless. If you have any ideas for calculations you would like to see, let us know! We’re always looking for new ways to help you succeed.
Watch the video below to see how it works…
Discover the potential of data-driven decision making with Enhanced Data Tracking
At Prism, we’re committed to continuous improvement and always finding new ways to unlock value for our users. Whether you’re already a part of the Prism network or just considering joining, know that we’re always open to evolving our features to better meet your needs.
If you’re already a user, we deeply appreciate your involvement in this collaborative effort. And if you’re interested in learning more about what Prism can do for you, don’t hesitate to reach out. Join the revolution in live music and events today!

Matt Ford is the founder and CEO of Prism.fm, a platform built to help the live music industry operate with more clarity and confidence. After 15+ years running venues, producing festivals, and promoting shows, Matt saw firsthand how much of the business relied on fragmented tools and guesswork. He founded Prism in 2018 to change that.
Today, Prism powers more than 3,000 venues and 330 organizations nationwide, serving as an all-in-one platform designed to streamline operations by replacing cumbersome spreadsheets with integrated tools for booking, financial tracking, and contract management. Matt has also led the development of Insights, Prism’s demand prediction platform, which uses real, verified ticketing data to help teams better understand artist performance and make smarter decisions before committing to a show.
