Keeping you up to date on the latest news, trends and technology.


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How to Promote a Concert

How to Promote a Concert – The Right Way

By Juan Torres | April 25, 2019

How Do You Promote Concerts? Concert promotion is all about booking talent, securing venues and marketing the concert. Concert promoters work with talent buyers, artists, personal managers, agents, venue managers, ticketing companies, sound and lighting…

Music Promoter Software - Improving Productivity in Live Music Management

Music Promoter Software: What to Look For

By Juan Torres | April 15, 2019

There Has to Be A Better Way Life as a live event promoter typically is full of to-dos that can involve dozens of people, from artists, agents and their teams to management assistants, PR pros,…

Event Management Software has evolved

Event Management Software: How Automation Is Changing the Industry

By Juan Torres | March 31, 2019

How Are You Managing Events? The event management industry has been stuck in the 80s. Don’t believe me? How do you manage all of the people, tasks, financials, documents and communications for your events? Is…

prism austin tx

Prism Raises $2.2M in Seed Funding to Extend Its Leadership Position in the Live Music Industry

By Juan Torres | March 8, 2019

We recently announced that our company, Prism, an Austin-based software company dedicated to simplifying the complex process of booking and managing live music events, secured $2.2 million from angel investors including Kip McClanahan, founder of Pershing…

prism venue management software

Venue Management Software: The Key to Booking More Shows?

By Juan Torres | February 12, 2019

How Do You Do What You Do? No matter if you are a venue manager booking arenas or clubs, or you manage a performing arts center, you know that booking shows can be challenging. Running…

Stay Healthy with Prism

Strategies for Staying Healthy While Living a Promoter Life

By Juan Torres | November 28, 2018

A music promoter’s life may not be as glamorous as the artists they work with, but it is a pretty awesome gig if you have a passion for music and an eye for business. Income…

With Prism, It’s Settled.

Find out how Prism can work for you.