Blog
Keeping you up to date on the latest news, trends and technology.
Using Twitter to Grow Your Venue’s Following
Social media is a dicey proposition for any business – trying to extend a hand from your company to customers that they can identify as a friend rather than an extension of the advertising barrage…
Prism Raises $2.2M in Seed Funding to Extend Its Leadership Position in the Live Music Industry
We recently announced that our company, Prism, an Austin-based software company dedicated to simplifying the complex process of booking and managing live music events, secured $2.2 million from angel investors including Kip McClanahan, founder of Pershing…
Strategies for Staying Healthy While Living a Promoter Life
A music promoter’s life may not be as glamorous as the artists they work with, but it is a pretty awesome gig if you have a passion for music and an eye for business. Income…
Marketing budgets – How Much to Spend and Where
Everyone wants to know how much a show is worth. It all comes down to how many tickets can be sold compared to how much the show costs. This is precisely why concert promoters are…