Prism Blog
Welcome to the Prism Blog, your go-to source for insights and trends in the music industry. Dive into expert advice on using our artist management software and stay ahead of the curve with tips on maximizing your live music management software experience.
Face Saving Tips for Turning Negative Venue Reviews Into Box Office Sales
Whether a harsh one-star rating or a mildly dissatisfied three-star experience, a negative review lying atop your Google or Yelp page can often dissuade potential new patrons from visiting your venue, but only if you…
Growing Indy’s Music Scene: Interview with Josh Baker of MOKB Presents
If you’ve ever been to a show in Indianapolis, chances are that Josh Baker was the man who booked it. As the main showrunner for the event promotion team MOKB Presents, founder of the Indy…
It’s Always Necessary: Interview with Ric Leichtung of AdHoc Presents
Ric Leichtung is the founder and events director of AdHoc, a concert promoter and publication based in Brooklyn, New York. AdHoc concentrates on three markets—New York, Detroit, and Raleigh, North Carolina—and promotes more than 1,000…
The bare minimum you need to know about naloxone
Over the last month, media outlets everywhere attempted to put the last decade into perspective—reflecting on the changes in our culture, political landscape, and beyond. Unfortunately, one of the stories that dominated the headlines through…
Need-to-Know Tips about Social Media Marketing for Events and Venues
A decade feels like a lifetime in the fast-paced world of social media. To put it in perspective, 2010 was the year Instagram and Pinterest were launched, and Snapchat didn’t even exist. As 2020 starts,…
Dayton Rising: Interview with Victoria Theatre Association’s Ty Sutton
Ty Sutton is the President and CEO of the Victoria Theatre Association, a nonprofit based in Dayton, OH that owns and operates multiple performing arts venues, ranging from a 199-seat black box theater to a…
How To Ensure You Are Booking Music Acts That Aren’t Problematic
It’s a story heard time and time again: A prominent venue was set to host a performer or festival, but showgoers quickly voiced their objections to the artist or event’s social stances. In response, the…
Promoting Your Next Event On Snapchat
Technology and the rise of algorithms continues to change how we interact on social media. The digitization of the marketing, pr, and advertising sector has made competition on these platforms increasingly tough. Organic reach on…
Top 5 Venues in Brooklyn That Offer More Than Just Live Music
Music venues are a sanctuary space that most of us find comfort and a sense a home at when visiting them. Whether it be an intimate gig or a large arena, there’s a space out…
Concert Safety Tips: Keeping Your Event Venue Safe & Secure
Bright lights, artists coming to life onstage, energized crowds singing along to every word — a lot goes into the experience of a memorable show. A lot, however, can also go wrong at these shows.…