Prism Blog
Welcome to the Prism Blog, your go-to source for insights and trends in the music industry. Dive into expert advice on using our artist management software and stay ahead of the curve with tips on maximizing your live music management software experience.
Automate Venue Management. Get Your Life Back.
Venue Management Hassles Question: how many hours a day do you spend on venue management? If you’re like the majority of venue owners and managers, most of your day is spent doing the same general…
Concert Planning: Is There an Easier Way to Rebook Shows?
Concert Planning…and Re-planning There’s no doubt about it: COVID-19 has completely screwed with concert calendars. Whether you have a small venue or book major shows, we know your life hasn’t been easy as you try…
4 Reasons You Need A Talent Booking App
Are You Ready to Use A Talent Booking App? If you’re used to doing things the same way because it’s the way things have always been done, why not shake things up a bit? Forbes…
Music Venue Booking During a Crisis
What Next? The COVID-19 pandemic has taught our country a lot, and we will be learning new lessons for years to come. One of the hardest-hit industries has been the entertainment industry, forced to close…
Virtual Event Promotion: What We’ve Learned
Going Virtual One of the many things we’ve learned through the COVID-19 pandemic is that life can still go on, if only virtually. It’s incredible to see how quickly schools, businesses, support groups and entertainment…
Video Marketing with Purpose: Creating Unique and Fun Videos for Your Venue or Show’s Social Pages
One of the most critical components of marketing today is video. Video has become the most dominating aspect of social media and digital platforms. And it is one of the most powerful marketing tools for…
Is Live Streaming a Concert or Event a Viable Source of Revenue?
To stream or not to stream? Live-streaming has become a hugely popular means for audiences to receive content, with reports showing that 42% of the U.S. population has live-streamed online content — significantly more than…
Face Saving Tips for Turning Negative Venue Reviews Into Box Office Sales
Whether a harsh one-star rating or a mildly dissatisfied three-star experience, a negative review lying atop your Google or Yelp page can often dissuade potential new patrons from visiting your venue, but only if you…
Growing Indy’s Music Scene: Interview with Josh Baker of MOKB Presents
If you’ve ever been to a show in Indianapolis, chances are that Josh Baker was the man who booked it. As the main showrunner for the event promotion team MOKB Presents, founder of the Indy…
It’s Always Necessary: Interview with Ric Leichtung of AdHoc Presents
Ric Leichtung is the founder and events director of AdHoc, a concert promoter and publication based in Brooklyn, New York. AdHoc concentrates on three markets—New York, Detroit, and Raleigh, North Carolina—and promotes more than 1,000…