Prism Blog
Welcome to the Prism Blog, your go-to source for insights and trends in the music industry. Dive into expert advice on using our artist management software and stay ahead of the curve with tips on maximizing your live music management software experience.
What Promoters Should Look for in a Talent Buying CRM
The right talent buying CRM transforms how promoters operate, replacing fragmented workflows with a unified system built for live music complexity. Stop evaluating CRMs by feature lists; start evaluating them by whether they understand how…
How Event Contract and Payment Software Simplifies Live Music
Unified event contract and payment software eliminates the chaos of managing live events across disconnected tools. The venues still juggling email threads, PDFs, and manual spreadsheets are already losing ground to competitors using integrated systems.…
How AI is Reshaping Venue Scheduling and Artist Booking
AI venue scheduling is shifting how talent buyers and promoters manage holds, offers, and settlements. If you’re still manually juggling spreadsheets for every show, your competitors are already moving faster. The live music management industry…
Real-Time Scheduling Software for Venues Explained
Venue owners are picking up real-time scheduling software to solve chronic operational headaches. Smart venue owners gain competitive advantages through integrated live venue software platforms. The live music industry moves at breakneck speed, but most…
How to Effectively Market Your Music Venue: Real-World Examples That Work
Successful venue marketing examples show that strategic digital campaigns, community building, and data-driven approaches consistently fill seats and boost revenue. The most effective venue marketing combines authentic storytelling, strategic partnerships, and measurable campaigns that turn…
The Promoter’s Guide to Concert Marketing ROI
Concert marketing ROI isn’t just about ticket sales; it’s about measuring every touchpoint that drives revenue. Stop throwing money at marketing campaigns you can’t measure, and start building a data-driven promotion machine. Concert marketing ROI…
Best Booking Software for Managing Multiple Live Music Venues
Multi-venue operators need specialized booking software for music venues that scales with growth, not generic event platforms that break under pressure. Choose specialized booking software for music venues built for multi-location operations over one-size-fits-all solutions…
How to Start a Booking Agency
The historically high demand for live music has made it an ideal time to harness the dream of starting a music booking agency. Despite the challenging environment, booking agency owners who find their niche can…
Modern Event Promotion Strategies for 2025
Modern event promotion strategies have evolved to dominate the $62.5 billion U.S. concert industry. Promoters who combine digital-first tactics with authentic storytelling will fill venues while traditional marketers struggle for attention. While promoters once relied…
Common Mistakes Promoters Make Without the Right Tools
Music promoter workflow inefficiencies cost the industry millions annually through missed opportunities and manual errors. Key issues include: Modern live event logistics platforms eliminate these bottlenecks and streamline operations. The live music industry is booming.…