Posts by Matt Ford - Founder and CEO
How to Promote a Concert by Leveraging a Software Tool?
How to Promote a Concert: What’s Involved? Wondering how to promote a concert to get more people in the door? There’s a lot that goes into concert promotion.It involves booking talent, securing venues, and marketing the show. Concert promoters work with several people, among them: A single concert may require tons of collaboration and completing…
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Music Artist Management: How Technology Is Making It Easier
How’s That Music Artist Management Thing Going for You? Successful music artist management is no easy feat. As a venue owner, you could be juggling multiple artists in one night—and each artist has their contract terms, pricing, demands, and schedules. With the air of desperation surrounding people wanting to get back on stage or back…
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Signs You Need a Venue Management System
How can a Venue Management System help Venue Managers? It’s no secret that managing a venue means handling dozens of tasks every day. Therefore, a venue manager’s role is difficult to describe in just a few words. It’s even more complicated to determine if they need a venue management system to cover it all. Can…
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How to Become a Competitive Music Booking Agent
What does a Music Booking Agent Do? The music booking agent role is one of the most challenging ones in the live music industry. Not only do you have to work around the clock, delivering multiple tasks, but you also have to become attractive to the best performers. After all, if your roster succeeds, you…
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Concert Cost Breakdown: Where Does the Money Go?
The Impact of Higher Ticket Prices in Concert Cost Breakdown Just to get an initial idea of concert cost breakdown, let’s consider data from Statista, which found the average ticket price to see an artist live in a concert in 2019 reached an average of $96.17. A gig ticket price has, therefore, risen considerably since…
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What to Look for In Music Promoter Tools
What are Music Promoter Tools for? Music promoter tools play a crucial role in enhancing your performance and results as a live event producer. But what exactly can they help you do to increase your productivity? The answer starts by taking a look at some of your daily tasks. According to Study.com, “Music promoters might…
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Replace Legacy Tools with a Show Management System
Ditch the Spreadsheets with a Show Management System Are you looking to up your game in the live event management industry? You’re possibly still relying on manual spreadsheets, disorganized emails, and labor-intensive note-taking on anything you can find to write on. There would be nothing wrong with spreadsheets – if there were nothing better to…
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Choosing The Best Event Management App
Event Management Apps: So Many Tools, So Little Time Are you realizing you need an event management app to help you do your job faster? It’s no surprise. Manually tracking calendars, venues, offers, settlements, financials, and communications probably takes up way too much of your time. As an event manager, you know staying organized is…
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The Case for Music Festival Software in Pandemic Times
Music Festival Software Had a Huge Purpose Before 2020 Until early 2020, live music festivals steadily increased in popularity, particularly for millennials who generally prefer to spend their money on experiences rather than accumulating material items. They were driving ticket sales and the number of music festivals across the country. Billboard reported more than 32…
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How to Improve Event Management with Event Ticketing Software
Event Ticketing Software as a Competitive Tool As a live music professional in the event management space, you probably struggle to carve out a niche in this highly competitive industry. There are so many other actors (a few of them are giants in the industry) that independent venues and promoters find it challenging to play…
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