Posts by Matt Ford - Founder and CEO
The Best Venue Management Software for Live Music Venues
It’s Time to Evolve to Event Management Softwar Concerts are back and yet live music is as challenging as it’s ever been. The opportunities are there alongside the incredible demand, but music pros are stretched to their limits trying to make everything work. Venue operators and concert promoters are trying to work around high costs,…
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Prism Announces $8 Million Series A Funding Round to Scale Market Share With Agency Platform Launch
Prism, the leader in live music management software, announced today it has raised an $8 million Series A funding round led by Austin-based Stephen Cook. Cook is joined with strong support from Jay Jensen and participation from other existing investors. With this round, Prism has raised a total of $11.2 million to date. Since its…
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Venue Management Software: Why You Need It NOW
Hey, you. Yeah, you, the venue manager with the desk covered in sticky notes and the Excel spreadsheet pulled up on your computer. The one who has to switch from system to system to get information or communicate with stakeholders. It’s time to make a change and take a look at venue management software. Welcome…
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6 Tips to Build a Solid Business Plan for Your Live Music Venue
For many, opening and managing a venue is a dream come true. However, as with every creative endeavor, it requires as much rational planning as passion. The most important part is building a business plan for your live music venue. It pays to take this part of the process seriously. Research by the Harvard Business…
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How to Manage a Music Artist the Easy Way
Even the coolest rock stars make mistakes. Hey, we’re all human, and it’s just an inevitable part of life. But with the proper tools and anticipation, mistakes on your end and theirs can be avoided. Decision-making and problem prediction are fundamental aspects of learning how to manage a music artist. As all decision-makers know, ensuring…
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How to Promote a Concert by Leveraging a Software Tool?
How to Promote a Concert: What’s Involved? Wondering how to promote a concert to get more people in the door? There’s a lot that goes into concert promotion.It involves booking talent, securing venues, and marketing the show. Concert promoters work with several people, among them: A single concert may require tons of collaboration and completing…
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Music Artist Management: How Technology Is Making It Easier
How’s That Music Artist Management Thing Going for You? Successful music artist management is no easy feat. As a venue owner, you could be juggling multiple artists in one night—and each artist has their contract terms, pricing, demands, and schedules. With the air of desperation surrounding people wanting to get back on stage or back…
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Signs You Need a Venue Management System
How can a Venue Management System help Venue Managers? It’s no secret that managing a venue means handling dozens of tasks every day. Therefore, a venue manager’s role is difficult to describe in just a few words. It’s even more complicated to determine if they need a venue management system to cover it all. Can…
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How to Become a Competitive Music Booking Agent
What does a Music Booking Agent Do? The music booking agent role is one of the most challenging ones in the live music industry. Not only do you have to work around the clock, delivering multiple tasks, but you also have to become attractive to the best performers. After all, if your roster succeeds, you…
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Concert Cost Breakdown: Where Does the Money Go?
The Impact of Higher Ticket Prices in Concert Cost Breakdown Just to get an initial idea of concert cost breakdown, let’s consider data from Statista, which found the average ticket price to see an artist live in a concert in 2019 reached an average of $96.17. A gig ticket price has, therefore, risen considerably since…
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