Posts by Juan Torres
Introducing Prism Deal Tracker
As a Prism user, you are likely already taking advantage of all of the awesome features of our platform, like easy calendar management, instant offer generation, and revenue and expense tracking. Now, you can leverage Deal Tracker as a convenient tool to track all of your deals in one place along with these other features.…
Read MoreA Quick Guide to Concert Budget Breakdowns for Music Venues
A live event is one of the best ways to showcase musical talent. It serves as a platform to have one’s voice heard — literally and figuratively — and share feelings and experiences. After all, music has always been an outlet for self-expression. But what many people don’t know is that behind the bright lights…
Read MoreA Quick Guide for How to Promote a Concert on Social Media
Around 85% of concertgoers find out about events online, with 66% of fans claiming that they like learning about upcoming concerts on social media platforms. If we narrow the pool even more, more than half of US concertgoers discover new events on one of Meta’s platforms (Facebook, Instagram, Messenger, and WhatsApp), making it the number…
Read MoreWhat to Consider in Live Music Venue Design
Whether you have an intimate hole-in-the-wall or a massive theater, it’s essential to consider your live music venue design carefully. Single-use venues are quickly becoming a thing of the past, and your venue needs to adapt to modern times. “Design” doesn’t just mean the architecture or the furniture decorating the space. Sure, those things are…
Read MoreHow to Promote a Music Festival in 2022
Although many headline tours have been slow to restart post-pandemic, outdoor festivals have experienced a massive boom since the return of live events. Fans are more ready than ever to attend concerts to see their favorite artists, and festivals offer the opportunity to get a full day or weekend’s worth of live music. But as…
Read MoreHow to Find Bands to Play at Your Venue: Building Agent Relationships
Bands that were forced to cancel gigs during COVID are looking to book gigs at great venues to make up for lost time. And after the disappointment of having to live without live events for 18 months, you can bet that the fans are as ready as the artists to get the show going. The…
Read MoreMusic Venue Management: Moving Past Spreadsheets to Track Concert Budgets
After industry professionals took the time to figure out how to hold live shows and generate revenue safely in 2021, the new year holds a great deal of promise for a more normal landscape of live music. Still, as many venue owners make necessary changes to the customer-facing environment, they neglect to update their internal…
Read More6 Tips to Build a Solid Business Plan for Your Live Music Venue
For many, opening and managing a venue is a dream come true. However, as with every creative endeavor, it requires as much rational planning as passion. The most important part is building a business plan for your live music venue. It pays to take this part of the process seriously. Research by the Harvard Business…
Read MoreHow to Manage a Music Artist the Easy Way
Even the coolest rock stars make mistakes. Hey, we’re all human, and it’s just an inevitable part of life. But with the proper tools and anticipation, mistakes on your end and theirs can be avoided. Decision-making and problem prediction are fundamental aspects of learning how to manage a music artist. As all decision-makers know, ensuring…
Read MoreHow to Promote a Concert by Leveraging a Software Tool?
How to Promote a Concert: What’s Involved? Wondering how to promote a concert to get more people in the door? There’s a lot that goes into concert promotion.It involves booking talent, securing venues, and marketing the show. Concert promoters work with several people, among them: Talent Buyers Artists Personal managers Agents Venue managers Ticketing companies…
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