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Smarter booking starts with better data.

Join Prism Founder & CEO Matt Ford and a panel of venue and promoter partners for a live session on how teams are using real ticketing data to forecast demand, evaluate offers, and make more confident booking decisions.

April 30 at 11am PT/ 1pm CT/ 2pm ET

Better Booking Decisions, Powered by Insights

Booking shows today comes with more uncertainty than ever. Artist demand shifts fast, margins are tighter, and every offer carries more risk.

Too often, decisions are made with incomplete or outdated information. And when the stakes are high, guesswork gets expensive.

Join Matt Ford, Founder & CEO of Prism, and a panel of venues and promoters for a live session on how teams are replacing guesswork with real data using Insights and what that actually looks like in practice.

Matt will briefly show how Insights works: using real, verified ticketing data to help teams forecast demand, evaluate offers, and make more informed decisions before tickets even go on sale. Then, hear directly from a group of venues and promoters using it every day and how it’s shaping their booking strategy, improving outcomes, and impacting their business overall.

What You’ll Learn:

How Insights turns real ticketing data into actionable demand predictions

What makes verified show data more reliable than traditional industry sources

How venues and promoters are using Insights to evaluate offers and reduce risk

Real examples of how Insights is shaping booking, budgeting, and forecasting decisions

Meet Insights: The Live Event Industry’s Ticket Sales Database.

Insights is a demand prediction platform that equips event organizers with the data needed to confidently forecast ticket sales.

Replace guesswork with data-driven decisions — enhancing every budget, offer, and forecast.

Verified show finals automatically imported from ticketing audits & settlement reports

AI-enhanced predictions using data visualization and signals like Spotify local following

Key show details like headliner, support, venue, date, and ticket scaling

$1B+ in ticket sales tracked across thousands of venues

 
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