Prism Blog - Venue Insights
Keeping you up to date on the latest news, trends and technology.
What to Consider in Live Music Venue Design
Whether you have an intimate hole-in-the-wall or a massive theater, it’s essential to consider your live music venue design carefully. Single-use venues are quickly becoming a thing of the past, and your venue needs to…
How to Find Bands to Play at Your Venue: Building Agent Relationships
Bands that were forced to cancel gigs during COVID are looking to book gigs at great venues to make up for lost time. And after the disappointment of having to live without live events for…
What to Consider When Starting a Live Music Venue
Whether you already own a bar or restaurant and want to attract more customers, or you believe there’s room in the local market for a new space, starting a live music venue is always an…
Navigating Concert Venue Staffing as Venues Reopen
As live music venues re-emerge from COVID and lockdowns, musicians and concertgoers alike are eager to get back to the stage. But with increased demands and health considerations, venue owners need to employ more people…
How to Start a Booking Agency
The historically high demand for live music has made it an ideal time to harness the dream of starting a music booking agency. Despite the challenging environment, booking agency owners who find their niche can…
Music Venue Management: Moving Past Spreadsheets to Track Concert Budgets
After industry professionals took the time to figure out how to hold live shows and generate revenue safely in 2021, the new year holds a great deal of promise for a more normal landscape of…
What You Need to Know About Music Venue Profitability
After the year and a half we’ve had, it’s a relief to be able to host live music events again. Throughout the COVID-19 pandemic, venue owners across the country were under immense pressure to stay…
What Is a Venue Promoter Agreement and Why You Need One
At least 16 percent of American adults bought tickets for a live event last year. This statistic is a breath of fresh air for promoters after a lackluster season dominated by the Covid-19 pandemic. The…
Concert Marketing Guide – The Short Version
Good concert marketing requires creativity and a plan. The marketing plan is essential, as it lays out the strategy you and your team will use to ensure you have a successful event and sell tickets.…
Concert Venue Settlement Best Practices
The band just wrapped, the crowd is still in a frenzy, and now it’s time for the final touches of an epic concert. That means smoothing out the concert venue settlement process to the point…