Prism Blog - Venue Insights
Keeping you up to date on the latest news, trends and technology.
How to Set S.M.A.R.T. Goals for the Growth of Live Music Venues
The complexity of today’s live music world can feel overwhelming for even the most tried and tested industry insiders. Venue owners have to navigate an increasingly challenging marketplace, all while finding new marketing opportunities and…
Standing Out in Crowded Live Music Venue Markets
There’s no denying that live music generates a unique set of emotions that can’t be experienced by simply listening to recordings. Live performances are often more interactive and give listeners a chance to discover new…
A Quick Guide to Concert Budget Breakdowns for Music Venues
A live event is one of the best ways to showcase musical talent. It serves as a platform to have one’s voice heard — literally and figuratively — and share feelings and experiences. After all,…
What to Consider in Live Music Venue Design
Whether you have an intimate hole-in-the-wall or a massive theater, it’s essential to consider your live music venue design carefully. Single-use venues are quickly becoming a thing of the past, and your venue needs to…
How to Find Bands for a Venue: Building Agent Relationships
Live music is the heartbeat of any great venue. Whether you’re running a small club or a mid-sized concert hall, booking the right bands can make or break your reputation. But with countless artists vying…
What to Consider When Starting a Live Music Venue
Whether you already own a bar or restaurant and want to attract more customers, or you believe there’s room in the local market for a new space, starting a live music venue is always an…
Navigating Concert Venue Staffing as Venues Reopen
As live music venues re-emerge from COVID and lockdowns, musicians and concertgoers alike are eager to get back to the stage. But with increased demands and health considerations, venue owners need to employ more people…
How to Start a Booking Agency
The historically high demand for live music has made it an ideal time to harness the dream of starting a music booking agency. Despite the challenging environment, booking agency owners who find their niche can…
Music Venue Management: Moving Past Spreadsheets to Track Concert Budgets
After industry professionals took the time to figure out how to hold live shows and generate revenue safely in 2021, the new year holds a great deal of promise for a more normal landscape of…
What You Need to Know About Music Venue Profitability
After the year and a half we’ve had, it’s a relief to be able to host live music events again. Throughout the COVID-19 pandemic, venue owners across the country were under immense pressure to stay…