Posts by Juan Torres
Music Venue Management: Moving Past Spreadsheets to Track Concert Budgets
After industry professionals took the time to figure out how to hold live shows and generate revenue safely in 2021, the new year holds a great deal of promise for a more normal landscape of live music. Still, as many venue owners make necessary changes to the customer-facing environment, they neglect to update their internal…
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6 Tips to Build a Solid Business Plan for Your Live Music Venue
For many, opening and managing a venue is a dream come true. However, as with every creative endeavor, it requires as much rational planning as passion. The most important part is building a business plan for your live music venue. It pays to take this part of the process seriously. Research by the Harvard Business…
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How to Manage a Music Artist the Easy Way
Even the coolest rock stars make mistakes. Hey, we’re all human, and it’s just an inevitable part of life. But with the proper tools and anticipation, mistakes on your end and theirs can be avoided. Decision-making and problem prediction are fundamental aspects of learning how to manage a music artist. As all decision-makers know, ensuring…
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How to Promote a Concert by Leveraging a Software Tool?
How to Promote a Concert: What’s Involved? Wondering how to promote a concert to get more people in the door? There’s a lot that goes into concert promotion.It involves booking talent, securing venues, and marketing the show. Concert promoters work with several people, among them: Talent Buyers Artists Personal managers Agents Venue managers Ticketing companies…
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Music Artist Management: How Technology Is Making It Easier
How’s That Music Artist Management Thing Going for You? Successful music artist management is no easy feat. As a venue owner, you could be juggling multiple artists in one night—and each artist has their contract terms, pricing, demands, and schedules. With the air of desperation surrounding people wanting to get back on stage or back…
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Signs You Need a Venue Management System
How can a Venue Management System help Venue Managers? It’s no secret that managing a venue means handling dozens of tasks every day. Therefore, a venue manager’s role is difficult to describe in just a few words. It’s even more complicated to determine if they need a venue management system to cover it all. Can…
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How to Become a Competitive Music Booking Agent
What does a Music Booking Agent Do? The music booking agent role is one of the most challenging ones in the live music industry. Not only do you have to work around the clock, delivering multiple tasks, but you also have to become attractive to the best performers. After all, if your roster succeeds, you…
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Concert Cost Breakdown: Where Does the Money Go?
The Impact of Higher Ticket Prices in Concert Cost Breakdown Just to get an initial idea of concert cost breakdown, let’s consider data from Statista, which found the average ticket price to see an artist live in a concert in 2019 reached an average of $96.17. A gig ticket price has, therefore, risen considerably since…
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What to Look for In Music Promoter Tools
What are Music Promoter Tools for? Music promoter tools play a crucial role in enhancing your performance and results as a live event producer. But what exactly can they help you do to increase your productivity? The answer starts by taking a look at some of your daily tasks. According to Study.com, “Music promoters might…
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Replace Legacy Tools with a Show Management System
Ditch the Spreadsheets with a Show Management System Are you looking to up your game in the live event management industry? You’re possibly still relying on manual spreadsheets, disorganized emails, and labor-intensive note-taking on anything you can find to write on. There would be nothing wrong with spreadsheets – if there were nothing better to…
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