Posts by Juan Torres
Standing Out in Crowded Live Music Venue Markets
There’s no denying that live music generates a unique set of emotions that can’t be experienced by simply listening to recordings. Live performances are often more interactive and give listeners a chance to discover new music and artists. Additionally, live venues offer a sense of community since listeners are surrounded by others who share their…
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Effective Live Music Marketing Ideas for Today’s Concerts
Live music concerts are far from being pushed into the past, even after Covid-19 rocked the whole world and changed many things as we know them. In fact, it has become more important than ever to live life to the fullest and spend time on things you value. For most Americans, this means attending more…
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Should You Start Your Own Talent Booking Agency? – Prism.fm
The digital age has inherently quadrupled the ability to scout for talent, bringing recognition to new faces each and every day. Stumbling across the next skilled artist through social media platforms and online presence is easier than ever. Discovery is possible literally at the click of a button, and putting a meeting with an artist…
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Introducing Prism Deal Tracker
As a Prism user, you are likely already taking advantage of all of the awesome features of our platform, like easy calendar management, instant offer generation, and revenue and expense tracking. Now, you can leverage Deal Tracker as a convenient tool to track all of your deals in one place along with these other features.…
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A Quick Guide to Concert Budget Breakdowns for Music Venues
A live event is one of the best ways to showcase musical talent. It serves as a platform to have one’s voice heard — literally and figuratively — and share feelings and experiences. After all, music has always been an outlet for self-expression. But what many people don’t know is that behind the bright lights…
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A Quick Guide for How to Promote a Concert on Social Media
Around 85% of concertgoers find out about events online, with 66% of fans claiming that they like learning about upcoming concerts on social media platforms. If we narrow the pool even more, more than half of US concertgoers discover new events on one of Meta’s platforms (Facebook, Instagram, Messenger, and WhatsApp), making it the number…
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What to Consider in Live Music Venue Design
Whether you have an intimate hole-in-the-wall or a massive theater, it’s essential to consider your live music venue design carefully. Single-use venues are quickly becoming a thing of the past, and your venue needs to adapt to modern times. “Design” doesn’t just mean the architecture or the furniture decorating the space. Sure, those things are…
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How to Promote a Music Festival in 2022
Although many headline tours have been slow to restart post-pandemic, outdoor festivals have experienced a massive boom since the return of live events. Fans are more ready than ever to attend concerts to see their favorite artists, and festivals offer the opportunity to get a full day or weekend’s worth of live music. But as…
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How to Find Bands to Play at Your Venue: Building Agent Relationships
Bands that were forced to cancel gigs during COVID are looking to book gigs at great venues to make up for lost time. And after the disappointment of having to live without live events for 18 months, you can bet that the fans are as ready as the artists to get the show going. The…
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Music Venue Management: Moving Past Spreadsheets to Track Concert Budgets
After industry professionals took the time to figure out how to hold live shows and generate revenue safely in 2021, the new year holds a great deal of promise for a more normal landscape of live music. Still, as many venue owners make necessary changes to the customer-facing environment, they neglect to update their internal…
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